About Me

I’m Austin Layer Smith, founder and owner of Sierra Marketing Strategies — a name inspired by my middle name, Sierra, which reflects the personal dedication I bring to every project. I graduated from the University of Georgia with a Bachelor’s degree in Advertising and a minor in Communication from the Grady College of Journalism and Mass Communications.

At Sierra Marketing Strategies, my mission is simple: to help businesses unlock their full potential through creative, customized marketing solutions. I specialize in logos, web design, ad design, social media management, website management, and content creation, bringing a balance of strategy and creativity to every project. With a lifelong background in showing horses, I have a deep appreciation for ag businesses and small businesses of all kinds — and I’m passionate about creating marketing that feels authentic, purposeful, and built to move your vision forward.

Together, we’ll navigate the ever-changing marketing landscape, turning your ideas into reality.